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🔑 Secret 1
Lead Generation
How to create a predictable pipeline of high-quality leads—without the constant grind.
🔑 Secret 2
Lead Nurture
Turn cold leads into engaged prospects who actually schedule meetings with you.
🔑 Secret 3
DM Handshakes
Deliver your "Phrase that Pays" so decision-makers lean in instead of shutting you down.
🔑 Secret 4
DM Conversations
How to guide conversations using need & value-based selling—so prospects close themselves.
🔑 Secret 5
BAMFAM (Book A Meeting From A Meeting)
The simple habit that keeps your pipeline full and moving forward at all times.
🔑 Secret 6
Employee Education & Enrollment
A new way to run enrollments that makes employees actually excited about benefits.
🔑 Secret 7
Value Gap Meetings
How to overdeliver on value and turn your best clients into your best referral source.
🔑 Secret 8
Retention, Resell, Upsell
Why renewals are not enough—and how top agents maximize every client relationship.
About ZaK Harlow
Zak Harlow is an experienced insurance sales leader with over 16 years spent building and managing large teams across the USA. In 2019, Zak founded The Benefit Doctor, a company that has saved clients millions in healthcare costs and now operates in 42 states with a team of 50+. Through SalesNinja, Zak mentors insurance agents, helping them grow their skills and achieve success without being tied to traditional broker models.